Studio Mitchell 3D visualisation and animation

Studio Mitchell were commissioned by Volt loudspeakers to produce an infomercial to promote their Radial Speaker product. Working closely with Volt Studio Mitchell created accurate models of the renowned radial speaker and a generic competitor speaker. The  speakers are tested in a high tech futuristic 3D environment. The CGI animated tests reflect real life problems that sound studio encounter when a speaker unit gets too hot ultimately causing a speaker failure. Volts clever technology draws heat away from the unit keeping the speaker cooler and working constantly for longer. Special 3D techniques were utilised in this move such as ‘Sound Effectors’  to move the speaker in time with the music amplifying the movement of the 3D mesh where the sound is louder. Post production effects include the airflow animation and HUD graphics on the screen.



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